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Destiny Sets Records as Most Successful New Video Game Franchise of All Time

In just over 24 hours, Destiny has set industry records as the most successful new video game franchise of all time.

By Scott Lowe on September 10, 2014 Communications Manager, Activision
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Though Destiny only made its global debut a little more than 24 hours ago, it's already set sales and industry records as the most successful new video game franchise of all time. Destiny sales to retailers surpassed $500 million and digital sales were the highest of any game to-date. The excitement for Destiny was matched by fan turnout at midnight launch celebrations across 11,000 retail locations in over 178 countries.
 

 

"Destiny is officially the biggest new franchise launch in our industry's history. It's also the highest-selling day one digital console release in history," Activision CEO Eric Hirshberg said in a statement. "Most importantly, it's just a great game which we can't stop playing. A big thanks to our incredibly talented team and partners who helped make this happen, most importantly, our partners at Bungie."

 

What are your thoughts on Destiny? Share your comments below. And for more on Destiny, follow @DestinyTheGame and @Bungie on Twitter.

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