Call of Duty: Black Ops 4 – The Black Market, Customization, and Content

Check out the newest way to customize your Black Ops 4 experience with free content and more!

by Call of Duty Staff on October 19, 2018

Starting today, Friday, October 19, the Black Market is back - first on the PlayStation 4, with other platforms to follow seven days later. The Black Market serves as the one-stop shop for awesome gear and new ways to express yourself in Black Ops 4 and brings big changes to give players more options to earn and enjoy new content. It starts with players having more choice than ever.

The Contraband stream in the Black Market provides a progression path to earn the items you want simply by playing the game. That means a ton of new ways to show off your personal style. Contraband items will be delivered through seasonal Operations, with each Operation delivering a new batch of content every couple of months. Operation First Strike delivers the first season of content starting today on PS4. These Operations bring a ton of great gear and items that everyone can access, including:

  • All-New Blackout Characters- New playable characters will be released with each new Operation.
  • Signature Weapons
  • Specialists Outfits - Cool customization content built around themes for all Specialists in-game; you can even mix and match the look of your character within outfit sets.
  • Tags / Gestures – Whether you’re taunting opponents or celebrating a victory, Tags and Gestures are a perfect way to express yourself in the game.

These rewards provide the ultimate way to show off to friends and express yourself in Multiplayer and Blackout.

Within the Black Market, there will also be limited-time Special Events which bring even more unique content to the game. Starting October 20 on PlayStation 4, with other platforms to follow seven days later, players will have access to a free Halloween-themed Special Event stream with even more gear. That means players can earn even more items as they progress along the stream. This is the first of many Special Events that will be hosted in the future. But remember, get in and earn them while they’re available as they’ll only be around for a limited time.

Finally, there is Blackjack’s Shop coming online in November. This is the place to go for direct purchase of certain pieces of gear with limited availability. The shop refreshes weekly with a variety of Items and gives players another way to get cool content. 

The Black Market goes live today on PS4, with Xbox and PC to follow. Now, there are more choices than ever, and more ways to customize your experience.

For more intel about Call of Duty: Black Ops 4, be sure to visit CallofDuty.com/blackops4 and follow @CallofDuty and @Treyarch on Twitter.